Search Engine Marketing & Optimisation - Get Found on Google!

Search Engine Marketing and Optimisation Explained

Search Engine Marketing (SEM)

SEM is paid advertising on Google, you can set your advertising budget as high or as low you like and you only pay for clicks through to your website.

Search Engine Optimisation (SEO)

In contrast, Search Engine Optimisation (SEO) is the process of improving your website so that it shows up higher in Google's organic search results. These principles apply to other search engines such as Bing and Yahoo.

Make the most out of Google! Our dedicated team of professionals can develop a comprehensive and affordable Search Engine Marketing campaign that will increase online traffic to your website.

For a small investment of $395 including GST Touchpoint Marketing can tailor an effective campaign which will reach your target market.

• Service Assessment - We determine the relevant geographic for your campaign and the products and services to promote.
• Ad Design - We provide the copy for up to six different Google ads which can be for the same or different products.
• Campaign Build - We develop a key word list for each ad and provide a budget estimate.
• Campaign Measurement - We provide you with the tools to easily assess your campaign's performance.

Optional monthly reporting and campaign adjustments from $45 including GST.

• Service Assessment - We assess your websites current performance, structure keywords and design.
• Adjustments Proposal - We provide a series of recommendations that will improve your search engine ranking.
• Implement Changes - Depending on how your website was built, we can also help implement all necessary changes.
• Optimisation Review - 30 days after completing the changes we provide a post-service report.

Pricing for this service is subject to quotation due to the varying nature of websites.

Contact us to book a free, no obligation consultation to see how we can help your business!